quinta-feira, fevereiro 23, 2012

Experience ‘wow’ moments at Mobile World Congress (MWC) 2012

PlanetaCelular tecnologia e mobilidade


Experience ‘wow’ moments at Mobile World Congress (MWC) 2012

NXP Software’s LifeVibes solutions deliver exciting real-life experiences in key mobile domains like social TV, user creativity and communication.

NXP Software is offering visitors real-life demonstrations of its products on its stand (Hall 1, A 15) at MWC 2012. Device makers and service providers can experience LifeVibes solutions tailored to the expectations of ever-more demanding mobile users. Designed to deliver a ‘wow!’ for consumers, these include an innovative integrated solution for simultaneous video playback and interaction via social media. Visitors can also experience ultra-fast and easy, frame accurate video trimming and sharing, and software-based HD voice enhancements.

“MWC 2012 is redefining mobile. In today’s multi-screen world, that means lifting consumer experiences to a whole new level. That’s what our LifeVibes multimedia software lets device makers and service providers do. It creates exciting real-life moments, whether that’s living-room quality video on your mobile, totally natural voice calling, or getting creative with video clips you want to share in a really easy way,” says Peter van de Berg, Marketing Director, NXP Software.

NXP Software sees these exciting real-life moments as key to product and service differentiation for the smart devices. This belief translates into secure solutions aimed at captivating audiences for premium content, as well as innovations like its new social TV software on show at MWC 2012. Created for the multi-tasking generation, users can simply drag what they’re watching from the video player to the second screen to chat about it on Facebook or watch with friends.

The focus on ease of use continues with the LifeVibes video sharing software which visitors can experience for themselves on the NXP Software stand. By tapping into the full power of today’s hardware and software platforms, it unlocks creativity – making it easy and fun for consumers to share their best moments in life with their friends.

And the ‘wow!’ moments theme goes through to voice calling over cellular networks and VoIP. Visitors to the NXP Software stand can make live calls and experience the difference between regular calls and how LifeVibes software makes it easy to have a natural conversation, even in noisy environments like the MWC 2012 exhibition halls! By bringing out the clarity and emotion in voice calls, NXP Software provides solutions that inspire people to communicate more and appreciate the quality of their devices.
About NXP Software
NXP Software is a world-wide leading software vendor for mobile multimedia. It specializes in innovative multimedia solutions and applications to help mobile device manufacturers and service providers deliver extraordinary media experiences. End-user insights drive its designs, resulting in differentiating end-user experiences, while its unmatched audio and video expertise ensures better performance and customizable solutions.

NXP Software has established strong partnerships with key vendors to ensure optimum flexibility, ease-of-integration and interoperability between hardware and software platforms.
Visit www.nxpsoftware.com for more information.

Note for editors
Marketing & Communications NXP Software
+31 40 272 6000


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